Oprah network cancels Rosie

Just never went anywhere ratings-wise, despite all sorts of changes. Final show, which had been produced in Chicago, will air March 30. From Deadline:

The Rosie Show debuted on OWN on October 10 with a lot of fanfare to decent ratings but quickly faded. OWN tried a complete revamp, including moving the show to a new, smaller set and changing new executive producers in January but the shakeup failed to provide a ratings boost. "I loved working with Oprah in the amazing city of Chicago," O'Donnell said. "I was welcomed with open arms and will never forget the kindness of all I encountered. It was a great year for me - I wish the show was able to attract more viewers - but it did not. So I am headed back to my home in New York - with gratitude. On we go!"

OWN is starting to remind me of California's state and local budget deficits: Lots of red ink and no discernible solutions. The sensible approach might be to cut the cord now - take a fat write-down and pretend the past 15 months never happened. But there's an industrial-strength ego involved in this disaster and she's not about to admit defeat, not for a while anyway.


More by Mark Lacter:
American-US Air settlement with DOJ includes small tweak at LAX
Socal housing market going nowhere fast
Amazon keeps pushing for faster L.A. delivery
Another rugged quarter for Tribune Co. papers
How does Stanford compete with the big boys?
Those awful infographics that promise to explain and only distort
Best to low-ball today's employment report
Further fallout from airport shootings
Crazy opening for Twitter*
Should Twitter be valued at $18 billion?
Recent Celebrity stories:
Conrad Murray released from LA county jail this morning
AEG not liable in Michael Jackson's death, jury rules
Bob Hope estate in Toluca Lake listed for $27.5 million
Streisand, Tom Cruise take in Anne Frank preview
Sarah Silverman's touching obituary for her beloved Duck

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Mark Lacter
Mark Lacter created the LA Biz Observed blog in 2006. He posted until the day before his death on Nov. 13, 2013.
 
Mark Lacter, business writer and editor was 59
The multi-talented Mark Lacter
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