How do the very rich use the Web?

Why porn, of course. New survey from the Affluence Collaborative finds that 38 percent of those earning more than $500,000 visit adult sites, compared with 23 percent for the rest of the population. Other activities: Checking financial accounts (86 percent), making a restaurant reservation (61 percent vs. 13 percent for the rest of the population), and reading the news (70 percent vs. 44 percent). From the Wealth Report:

There was one area where the wealthy lagged the rest of the population: wasting time. The wealthy were less likely than the rest of the population to "casually surf the web and pass time."

If that's true, I would imagine that the wealthy are not using social networking sites as much as the population at large.


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Mark Lacter
Mark Lacter created the LA Biz Observed blog in 2006. He posted until the day before his death on Nov. 13, 2013.
 
Mark Lacter, business writer and editor was 59
The multi-talented Mark Lacter
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