...keep in mind this nugget from the LAT:
Large network carriers, such as Delta Air Lines and American Airlines, reported a profit margin of 10.5% during the third quarter of 2010, the highest quarterly rate since the agency began keeping financial airline numbers in 2002. Meanwhile, the country's low-cost airlines, including Southwest Airlines and JetBlue Airways, reported an 11% profit margin for the year's third quarter, the highest since the third quarter of 2003.
Credit fees for much of the surge in profits.

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   Mark Lacter created the LA Biz Observed blog in 2006. He posted 
until the day before his death on Nov. 13, 2013.
Mark Lacter created the LA Biz Observed blog in 2006. He posted 
until the day before his death on Nov. 13, 2013.