Reading corporate tea leaves

Our sunglass friends at OC-based Oakley provided a pretty good clue last Friday afternoon that a takeover was in the works. At least it looks that way today, after the company announced it was being purchased by Luxottica Group SpA in a $2.03 billion deal. Oakley filed an 8-K with the Securities and Exchange Commission that amended the company's severance plan in the event of a change in control. It's the sort of filing that happens all the time - a spokesman told a Dow Jones reporter that it was a "housecleaning item" and two analysts said it meant nothing (a third analyst correctly surmised that a deal was in the works). Here's the filing. Michelle Leder, who is constantly rifling through SEC filings at footnoted.org, says trying to interpret this stuff is more of an art than a science.

While there were some indications, there wasn’t the same smoking gun that I’ve seen in other deals that I’ve caught pre-announcement in the past, like Golf Galaxy and AtRoad (old ticker: ARDI). And, the fact that the company didn’t include the actual document in the 8K — just a description of the changes — made it hard to parse for the subtle sorts of language changes that I like to hone in on.

More by Mark Lacter:
American-US Air settlement with DOJ includes small tweak at LAX
Socal housing market going nowhere fast
Amazon keeps pushing for faster L.A. delivery
Another rugged quarter for Tribune Co. papers
How does Stanford compete with the big boys?
Those awful infographics that promise to explain and only distort
Best to low-ball today's employment report
Further fallout from airport shootings
Crazy opening for Twitter*
Should Twitter be valued at $18 billion?
Recent stories:
Letter from Down Under: Welcome to the Homogenocene
One last Florida photo
Signs of Saturday: No refund
'I Am Woman,' hear them roar
Bobcat crossing

New at LA Observed
On the Media Page
Go to Media

On the Politics Page
Go to Politics
Arts and culture

Sign up for daily email from LA Observed

Enter your email address:

Delivered by FeedBurner


Advertisement
Mark Lacter
Mark Lacter created the LA Biz Observed blog in 2006. He posted until the day before his death on Nov. 13, 2013.
 
Mark Lacter, business writer and editor was 59
The multi-talented Mark Lacter
LA Observed on Twitter and Facebook