Video gamers take a hit

This wasn't a great day for either THQ or Activision, Socal's two big videogame companies. Not a big surprise, really, considering Microsoft's announcement that it would be reducing shipments of its Xbox 360 to 12 million units from the previous target of 13-15 million. When the boxes don't sell, the titles are likely to suffer. "Video game publishers will be under pressure today after Microsoft cut its life-to-date shipment...There is investor concern about a reset of expectations around both the Xbox 360 and the Sony PlayStation 3," American Technology Research analyst Paul-Jon McNealy said in a client note. Agoura Hills-based THQ was down 3 percent while Santa Monica-based Activision was off 1.75 percent. Of course, Activision has other problems - an informal inquiry by the SEC on stock options practices going back to 1992.



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Mark Lacter
Mark Lacter created the LA Biz Observed blog in 2006. He posted until the day before his death on Nov. 13, 2013.
 
Mark Lacter, business writer and editor was 59
The multi-talented Mark Lacter
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