Read the memo

LANG staffers will have a way around the pay wall

asner+at+daily+news.jpg
Actor Ed Asner, as TV newspaper editor Lou Grant, in the old Daily News newsroom.


I mentioned in today's Morning Buzz that the blogs at newspapers such as the Daily News and Daily Breeze will not be metered under the new pay wall ordered for the Los Angeles News Group papers by parent Digital First Media. Now staff members at the papers have been briefed on a few details in advance of Wednesday's launch — but still not how many free articles that readers will get before being required to subscribe. The memo just now from president and publisher Ron Hasse.

From: Ron Hasse
Date: Wed, Nov 20, 2013 at 1:03 PM
Subject: All Access Starts Today
To: LANG-LA_employees


Colleagues,

Later today we will be implementing our All Access subscription strategy as outlined by Digital First CEO John Paton earlier this week http://jxpaton.wordpress.com/.

Here are four things you need to know about our plans:

For our current print subscribers nothing changes. We are simply bundling all of our digital content along with the print subscriptions they have and making it easy for them to access it all. We will be adding more value to each subscription over time by identifying then integrating new value concepts into our subscription plans.

Non-subscribers will still have access to our content online and via mobile, but it will no longer be unlimited. Each platform will have limited page views per month which are customizable based on the content that is being viewed. Once the limit is reached, the reader will need to subscribe to continue to consume our content.

As an employee you will have complimentary access. You should be receiving an email today from a company called Press + with explanations on how to enroll. If you do not receive your access email by tomorrow (Thursday), please contact Katharine Wang in Audience development.

In tomorrow's print edition, a note from me will explain the All Access plan to our readers. A marketing and promotional campaign will follow.

If you have more questions about the All Access plan, please see your supervisor who should be up-to-speed on the plan.

Ron Hasse

President & Publisher

Los Angeles News Group


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