New York Times

Another ad barrier falls: NYT front page

Monday's front page in the New York Times carries a 2½-inch high display ad from CBS across the bottom. Economic necessity, the paper explains in a news story.

In the past, The Times has printed an occasional front-page classified ad — two or three lines of text at the bottom of the page. And a few years ago it began selling display ads — which are much larger and can combine images and text — on the front pages of sections inside the paper.

But The Times did not sell displays on the first page of the first section, a move regarded by traditionalists as a commercial incursion into the most important news space in the paper.

They aren't saying how much front page placement in the NYT costs.


More by Kevin Roderick:
Standing up to Harvey Weinstein
The Media
LA Times gets a top editor with nothing but questions
LA Observed Notes: Harvey Weinstein stripped bare
LA Observed Notes: Photos of the homeless, photos that found homes
Recent New York Times stories on LA Observed:
Read the memo: New York Times won't ban 'alt-right'
Santa Monica High kid gets photo gig in NYT Magazine
Mid-week notes: Zocalo, NYT in California and more
NYT thins more in Los Angeles, and the LAT hires locally
LA photog Monica Almeida takes New York Times buyout
Media notes: LAT alum gets promoted at the NYT
New York Times unveils a California newsletter
Bill Cunningham, 87, New York Times photographer


 

LA Observed on Twitter